smartlink is a home automation & security app white-labeled for home security businesses; it lets users control lights, thermostat, door locks, security panel, and cameras. when i joined the app was outdated and often non-functional, so i led a multi-year redesign to make the ui modern, clean, and easy to white-label. i worked with engineers on builds and tickets, tested and published releases to the app store, and continuously refined the product based on user feedback.

i began with stakeholder interviews and reviewed user feedback to define goals and priority issues. i mapped user journeys and produced low-fidelity wireframes to explore information hierarchy, then moved to high-fidelity screens and a reusable component system for consistent white-labeling. i partnered closely with engineers, wrote tickets, provided specs and html/css assets, and managed releases. i personally tested builds and coordinated app store publishing. after launch i monitored reviews and analytics, triaged issues, and rolled out iterative refinements.

the redesign delivered a modern, reliable white-label app with restored core functionality and successful app store releases. implementation of a reusable component system reduced frontend rework and sped up new partner rollouts. post-launch, i monitored reviews and analytics, reviewed ui tickets from engineers, and shipped incremental updates that steadily improved stability and ux.

as the lead ui/ux designer, i worked directly with the vp of product, cto, and ceo, and collaborated closely with frontend and backend engineers.